Mall of America

Speed and efficiency: just the ticket

Helping park-goers get to the fun faster with improved ticketing systems.

Shopping for a solutions

The Mall of America is an incredible place to visit, but their ticket scanning system just wasn’t delivering on that great customer experience. An outdated podium-based set-up was not responsive enough to move guests through quickly at peak times and required them to scan tickets or wristbands at a single point, often causing delays. The system’s limited interface wasn’t providing reliable feedback either and didn’t allow employees to correct errors on behalf of customers.

OST developed a native Android application, as well as a custom database and web service API using Microsoft technologies to support features not provided by the third-party back-end ticketing system.

Building a smarter system

A new ticket scanning solution was needed and OST was there to help. In the planning and design phase, we determined project requirements and chose an enterprise-class mobile device and platform for the best fit. Next, we designed the workflow and user interactions needed, and even the look of the application interface itself. Finally, we delivered software architecture customized for them, including a database and mobile app support.

When speeding tickets are a good thing

The mobile ticket scanning system we developed solved many of those old fixed podium-based problems. The new application cut ticket-scanning time and removed physical barriers and interaction challenges between guests and ride operators. It also created an easy-to-use interface, eliminating duplications in captured information and empowering staff to make fast ticket changes—all resulting in a better day at the park, for guests and operators alike.

Customer Voice

“The new mobile scanners empower our employees to better service guests while providing significantly enhanced experience for riders and staff. OST listened carefully to our needs, made relevant suggestions and was a true partner in developing this solution.”

Janette Smrcka

Information Technology Director, Mall of America