INDUSTRIES WE SERVE
OST Team
Careers
Locations
Alliances
Featured Customers
Awards
Manufacturing & Distribution
Healthcare
Finance & Insurance
Public Sector
Cloud & Data Providers
Enterprise Technology
Design
Advisory Services
Application Development
Data Analytics
Internet of Things
Managed Services
Data Center Modernization
Configuration Services
News & Events
Blog

Part II: UX in the IoT era, designing for complexity.

June 29, 2016

UX in the IoT Era, Designing for Complexity is Part II of the “IoT… are we all doing it wrong?” series. Check out Part I and come back next week for part III, “How do you justify an IoT investment?”.

 

ux-iot

Charles Eames once said, “Eventually everything connects – People, ideas, objects… the quality of the connections is the key to quality per se. Unlike Keats, who said “knowing about the rainbow shatters it’s beauty”, I feel the knowledge about an object can only enrich your feeling for the object itself.”

In this statement, Eames anticipated the importance of experience in a connected environment. An increased value through an experience requires a robust look at the role an object plays in a complex environment. This effort requires an understanding of how an experience may flow from one touch point to the next. This is where the efforts of experience design and systems thinking becomes imperative to the success of a user experience.

How we conceive, design and build physical products historically was a predominantly linear process. Though iteration is a core principle of design, an idea would develop and move through R&D, industrial engineering, marketing and so on. This would result in a series of departmental, siloed, hand-offs over the course of the idea’s evolution. At the time, this process worked. But as the concept of connectivity is introduced, barriers of time, location and space are removed. For instance, I can close my garage door from another country, update my DVR watch list for later, and review my sleep data for the past month with my doctor, all from my phone.

This evolution of design and technology have given organizations experience opportunities that were previously unheard of. Which platform? How do we extend the experience? Is the object collecting data for use later by the user or the business? Does it connect, control or communicate with other objects? What happens to the experience when there is a loss of connectivity?

These complex considerations are invisible and beyond the object itself. It is now that we are at a point where the mesh of experience that knits all of these connections together has eclipsed the importance of the object alone. The product’s ability to interact with other products is more valuable to the consumer than the product itself. With this movement, we now have a visceral, emotional and relational reaction to smart objects that is much deeper and often more enchanting. Users of such devices not only have a singular relationship with a simple physical object, but a dynamic and evolving experience that inspires, informs and influences our behaviors.

Looking back at how we traditionally invent products in a linear fashion, we must now organize and work in a fashion that allows iterations across silos. Design, engineering and research must constantly inform one another, as well as share empathy and user experience methodologies across their work.

Aaron Kamphuis & Andy Van Solkema

Aaron Kamphuis & Andy Van Solkema

Aaron Kamphuis:
Aaron Kamphuis has spent 20+ years in data analytics, application development, cloud architectures and software testing with a background leading development teams in the use of cutting-edge technologies to satisfy unique business/end user requirements.

Aaron spent several years with Sagestone Consulting Inc., where he worked with his partners to build out 65+ people for a multi-million dollar application development services organization.

At OST, Aaron and his teammates have worked with clients to build global scale IoT solutions, Data Analytics solutions for packaged software, and companies that range from large multi-national enterprises to small businesses.

Andy Van Solkema:
Andy is Chief Designer at Open Systems Technologies. As Chief Designer he is responsible for the practice, vision and integration of design services while infusing human-centered design expertise with OST’s strong technology experience. Prior to OST, Andy founded Visualhero. In 2016 Visualhero was acquired by OST and continues as a midwestern based experience design studio. Visualhero offers a systems approach to creative problem solving by helping organizations take insights and ideas to action.

Andy combines a systems and process mind with his craft of graphic, information and interface design. As technology, communication and business converge, he works under the belief collaboration, design methods and leadership, and the ability to articulate through making, should be the hub of innovation. Although most days are spent in practice, he also enjoys speaking, advocating and educating others of design value, methods and process.

UX in the IoT Era, Designing for Complexity is Part II of the “IoT… are we all doing it wrong?” series. Check out Part I and come back next week for part III, “How do you justify an IoT investment?”.

 

ux-iot

Charles Eames once said, “Eventually everything connects – People, ideas, objects… the quality of the connections is the key to quality per se. Unlike Keats, who said “knowing about the rainbow shatters it’s beauty”, I feel the knowledge about an object can only enrich your feeling for the object itself.”

In this statement, Eames anticipated the importance of experience in a connected environment. An increased value through an experience requires a robust look at the role an object plays in a complex environment. This effort requires an understanding of how an experience may flow from one touch point to the next. This is where the efforts of experience design and systems thinking becomes imperative to the success of a user experience.

How we conceive, design and build physical products historically was a predominantly linear process. Though iteration is a core principle of design, an idea would develop and move through R&D, industrial engineering, marketing and so on. This would result in a series of departmental, siloed, hand-offs over the course of the idea’s evolution. At the time, this process worked. But as the concept of connectivity is introduced, barriers of time, location and space are removed. For instance, I can close my garage door from another country, update my DVR watch list for later, and review my sleep data for the past month with my doctor, all from my phone.

This evolution of design and technology have given organizations experience opportunities that were previously unheard of. Which platform? How do we extend the experience? Is the object collecting data for use later by the user or the business? Does it connect, control or communicate with other objects? What happens to the experience when there is a loss of connectivity?

These complex considerations are invisible and beyond the object itself. It is now that we are at a point where the mesh of experience that knits all of these connections together has eclipsed the importance of the object alone. The product’s ability to interact with other products is more valuable to the consumer than the product itself. With this movement, we now have a visceral, emotional and relational reaction to smart objects that is much deeper and often more enchanting. Users of such devices not only have a singular relationship with a simple physical object, but a dynamic and evolving experience that inspires, informs and influences our behaviors.

Looking back at how we traditionally invent products in a linear fashion, we must now organize and work in a fashion that allows iterations across silos. Design, engineering and research must constantly inform one another, as well as share empathy and user experience methodologies across their work.

Aaron Kamphuis & Andy Van Solkema

Aaron Kamphuis & Andy Van Solkema

Aaron Kamphuis:
Aaron Kamphuis has spent 20+ years in data analytics, application development, cloud architectures and software testing with a background leading development teams in the use of cutting-edge technologies to satisfy unique business/end user requirements.

Aaron spent several years with Sagestone Consulting Inc., where he worked with his partners to build out 65+ people for a multi-million dollar application development services organization.

At OST, Aaron and his teammates have worked with clients to build global scale IoT solutions, Data Analytics solutions for packaged software, and companies that range from large multi-national enterprises to small businesses.

Andy Van Solkema:
Andy is Chief Designer at Open Systems Technologies. As Chief Designer he is responsible for the practice, vision and integration of design services while infusing human-centered design expertise with OST’s strong technology experience. Prior to OST, Andy founded Visualhero. In 2016 Visualhero was acquired by OST and continues as a midwestern based experience design studio. Visualhero offers a systems approach to creative problem solving by helping organizations take insights and ideas to action.

Andy combines a systems and process mind with his craft of graphic, information and interface design. As technology, communication and business converge, he works under the belief collaboration, design methods and leadership, and the ability to articulate through making, should be the hub of innovation. Although most days are spent in practice, he also enjoys speaking, advocating and educating others of design value, methods and process.

Back to Top